Seminars

St. Louis Business Expo & Business Growth Conference Seminars, Nov. 6, 2024

ALL Seminars are FREE and open to the public.

Rooms 102-103

WINNING SALES STRATEGIES

10:00-11:00

KICKOFF SEMINAR

AI Simplified for The Everyday Business Owner

When it comes to the buzzword of “AI”, you might be thinking: What is ChatGPT, anyway? Can I use it to make money? What other tools are out there that can help me? I don’t know where to start!
Don’t worry - this seminar promises to not use a bunch of technical jargon and nerd-speak.
Here’s the good news: these AI & AGI tools can help create new promotions and ads, artwork, videos, even music. But they come with some risks and downsides, which you must be aware of.
In this presentation, marketing veteran Tim Burt will get you pointed in the right direction when it comes to using these new digital tools…and show you ways you could streamline your business and save time, plus turn all this data into dollars.

Presented by Tim Burt, Owner of Tim Burt Media

11:30-12:20

Using AI to Grow Sales & The Top 9 AI Tools Giving Salespeople An Advantage

Learn what AI and how to use the technology to support your sales efforts, and learn the top AI tools the most successful companies are using.

Presented by Matt Boisclair, Clear Woods Sales Pathways, LLC.

Matt Boisclair is the President and Founder of Clear Woods Sales Pathways, where he specializes in transforming businesses into high-performing sales organizations.  Recently recognized as a LinkedIn Top Voice in Sales Management, Matt brings over 24 years of expertise in sales operations and leadership.  His notable career includes building and leading successful sales teams across diverse sectors, such as public, private, non-profit, and start-ups.  Matt holds advanced executive and performance leadership education from Cornell University’s SC Johnson College of Business and earned his Bachelor of Arts in Psychology from the University of Missouri, Columbia.  In addition to his professional accomplishments, Matt is passionately involved in adolescent mental health, serving as a dedicated board member for the St. Louis-based non-profit, CHADS Coalition. 

12:30-1:20

Simple Steps to More Sales: How to Turn Conversations into More Clients"

Join us for an educational session with Amy Lemire CSP, an expert in business sales processes. In this presentation, Amy will dive into her personal experiences and share the secrets behind her sales success as a business owner and her experience in fortune 500 sales and training. You will learn actionable steps and best practices that have proven to convert conversations into loyal clients. Don't miss this opportunity to gain valuable insights and have your questions answered in an interactive Q&A session. Transform the way you connect with clients and drive your business towards repeatable success!

Key Takeaways

-Understanding the Sales Process: Learn why establishing a sales process is crucial for creating repeatable success in your business.

-Best Practices: Discover Amy's proven best practices that have consistently turned conversations into clients.

-Simple Conversion Techniques: Master a straightforward sales/conversion process that can be easily implemented in your business.

-Interactive Q&A: Get your questions answered with a live Q&A session to address your specific challenges and opportunities.

Presenter: Amy Lemire, AIM Training and Consulting, Inc.

Amy Lemire CSP DTM works with success-driven leaders and teams who want to be more, make more, and sell more with confidence, with momentum.  She is the creator of “The Best Version of You: Success Habits Breakthrough” Program. For the past 10 years, she has trained thousands of sales and business professionals on standards of excellence, and mastery of the keys to success and the ‘Sales Confidence Code.’ Her focus is on how to win the inner game of self-confidence to drive peak performance results in sales, business, and speaking, through the mastery of success habits. After spending 2 decades in business-to-business and medical sales and training, Amy founded AIM Training and Consulting International. She is a certified “Habitfinder” Leadership Coach. Amy is the author of 2 books: “From Zero to Sales Hero,” and “From Zero to Speaker Hero.” Amy was recently designated as a Certified Speaking Professional, in March 2023, by the National Speakers Association, for delivering over 300 hours of training and speaking. She is also a VISTAGE-certified speaker. Amy is a Distinguished Toastmaster, the Past President of National Speakers Association, St Louis Chapter, and a Member of the National Speakers Association. She has been recognized as a Fortune 500 top sales performer and sales trainer for over 3 decades.  When she is not working you may find her at local rock concert, personal development seminar, or at home with her husband Nigel and her cat Brianna.

1:30-2:20

Certify & Prosper: Unlocking Billions in Government Contracting Opportunities
Unlock access to billions of dollars in government contracts by strategically pursuing Women-Owned Business Enterprise (WBE), Minority-Owned Business Enterprise (MBE), Service-Disabled Veteran-Owned Business (SDVOB), and Disadvantaged Business Enterprise (DBE) certifications. By leveraging these certifications effectively in your government contract bids, you can elevate your competitiveness and tap into a vast array of contracting opportunities. These opportunities span across local, state, and federal government entities, presenting a lucrative avenue for business growth and expansion.
Join this seminar where we delve into the intricacies of certification requirements, the diverse range of certification options available, and expert strategies for securing both government and non-government contracts. Gain invaluable insights and actionable tactics to position your business for success in the competitive government contracting landscape
Speaker: Amy Yan, Founder & CEO, C Three Business Consultants
Amy Yan, a St. Louis resident, is a national speaker for Build Expo USA. Build Expo USA is the 6th largest construction expo in the U.S. She leads a group within Women Empowering Women National. A national women’s group that was founded locally over 10 years ago.  She also facilitates workshops for the Urban League of Metropolitan St. Louis Women’s Business Center and the Northside Economic Empowerment Center. Helping women and minority business owners with business owner basics and government certification. With extensive experience in both Business and Technology, Amy is recognized as a leading expert in her field.

MAIN STAGE

MARKETING YOUR BUSINESS

11:30-12:20

The Best Steps to Marketing Success: Developing a Marketing System to Deliver Predictable Results

Marketing for too many small businesses remains a mystery. With so many choices and the ever-changing digital landscape, many companies struggle to get predictable results from their marketing. In this session, understand how to create a results-driven marketing system. We’ll cover:

• Developing a Marketing Strategy right-sized for your budget
• Speed of response to leads and why it is SO critical in winning the business
• What are the most effective marketing tactics right now
• How to decide how much, or even whether, you should invest in Search Engine Optimization (SEO)
• Where does AI fit into the marketing landscape for small businesses
• Sure-fire tactics that can drive fast results

Presenter: Ken Tucker, Founder and Marketing Solution Architect at Changescape Web

Ken Tucker is the founder and Marketing Solution Architect of Changescape Web (founded in 2005), a Small Business Digital Marketing and Website Design Agency specializing in developing comprehensive omni-channel marketing strategies and campaigns for small and mid-sized businesses across the US.

Ken is a StoryBrand Certified Guide, Business Made Simple Certified Coach, Master Duct Tape Marketing Certified Consultant, a Duct Tape Marketing Professional Services Marketing Expert Certified Consultant, an Inbound Marketing Certified Professional (since 2010), an SEO for Growth Consultant, a Direct-Response Copywriting Specialist, and a Customer Value Optimization Specialist Certified Consultant.

Ken provides business and marketing coaching to small groups, serving as a fractional Chief Marketing Officer (fCMO) for several clients. His strengths include being a big picture thinker who can synthesize information and solutions together effectively to achieve the desired outcome, as well as having the technical, project management, and communication skills to optimize team performance. His specialties include marketing strategy, search engine optimization, website design, reputation management, social media marketing, and lead generation, and marketing automation.

12:30-1:20

TBA

LEADERSHIP

1:30-2:20

Be A Leader Who “Gets” Results

Too often businesses end up losing site of what really matters - results. Business owners will take away how, as leaders, they can move beyond focusing on activities, and lead their business to improving key results. How to keep results the focus of your activities as well as for your workforce will be presented.

Presented by Lee Van Dusen KPL Coaching, LLC

Van Dusen has been a CEO and vice presidents at multiple organizations. For more than two decades I have had the pleasure of working in the field of performance excellence, including being a member of the panel of judges for the prestigious Malcolm Baldrige Quality Award - the nation's highest award for quality. He has presented throughout the U.S. as well as in Canada, Mexico, Brasil, and Panama on the topics of improving results and performance excellence.

STAGE 2

BUSINESS BUILDING SECRETS

11:30-12:20

Don’t Let Your Business Run You! EOS – Get A Grip On Your Business

Are you a business owner or a senior-level executive? Would you like to see your business consistently run better and grow faster? Let John Gross introduce you to EOS and the Six Key Components™ of a successful business. He will show you how by using the simple, practical tools in the EOS model you and your leadership team can gain focus on priorities, get clear on issues, and gain traction together, as a healthier leadership team.

Presenter: John Gross, EOS Implementer

John Gross is an Entrepreneurial Operating System (or EOS) Implementer. He uses EOS’s complete, proven tools and disciplines to work with both growing businesses and businesses that are stuck to create a shared vision and plan. He then helps them develop the discipline and accountability to implement their plan and achieve their vision allowing them to get everything they want from their company.

Prior to becoming an EOS Implementer, John worked in leadership roles for both privately held and publicly traded companies both in the US and internationally. He holds a Bachelor’s degree in Electrical Engineering from Washington University and a Master’s in Administration from Central Michigan University. Additionally, he is a Registered Professional Engineer and Six Sigma Master Blackbelt. He has also authored two books on process improvement that are published by Harper Collins.

12:30-1:20

Revving Up Transformation: 7 Pit Stops to Accelerate Business Growth  

Ready to shift into high gear and accelerate your business growth, but finding your team driving in different directions? Just like in car racing, achieving high performance requires a clear vision, precision alignment, and a focus on the right data to keep your team on track. In this session, you'll discover how to steer your organization toward success by fostering a people-centric environment that sharpens processes, monitors the right metrics, and tackles obstacles head-on.

Presenter: Sheila Burkett, Spry Digital. Recognized as an Inc5000 Fastest Growing Company and a two-time winner of the St. Louis Titan100 award, Sheila Burkett, Co-Founder and CEO of Spry Digital, will share the 7 critical pit stops you need to make on your journey to transform your business and cross the finish line with high growth.  

1:30-2:20

TBA

Interested in speaking at a future show, fill out our online application, click here.

EXPO FAST FACTS

-St. Louis Business Expo is Missouri’s largest business-to-business shopping mall.
-Ability to creatively sell yourself and your company to a very targeted qualified audience.
-Great opportunity to market new products, services and technology.
-Excellent ways to get name out and let customers learn about your company.
-An opportunity to meet top executives and business decision-makers in a positive environment.
-Person-to-person interaction. Fantastic selling, prospecting and networking opportunity!
-Best one-day networking available with leads and prospects surrounding you.
-Promotional mentions in the St. Louis Small Business Monthly announcing you as a participant.