PURCHASE A BOOTH FOR THE LIVE ST. LOUIS BUSINESS EXPO & BUSINESS GROWTH CONFERENCE, Oct. 26, 2021
For an online exhibitor registration form, please click here.
Exhibit Booth, three 1/12 ads (2.35" x 3.5") in three editions of the St. Louis Small Business Monthly (ads must run in consecutive issues in August, September and October 2021).
Total Cost: $1,090
Exhibit Booth only,no advertising.
Total Cost: $800
Option 3-SILVER SPONSOR
Trade Show Silver Sponsor (exhibit booth in prime location, recognition with logo in Expo promotions, logo on Expo ticket, one month web ad on www.sbmon.com, one ¼ page ad in the St. Louis Small Business Monthly.) (ad must run in SBM's August, September or October 2021 issue).
Total Cost: $1,200
Exhibit Booth, three 1/8 Page ads (4.9" x 2.575") in the St. Louis Small Business Monthly (ads must run in consecutive issues in August, September and October 2021).
Total Cost: $1,600
Exhibit Booth, three 1/4 ads (4.9" x 5.35") in the St. Louis Small Business Monthly (ads must run in consecutive issues in August, September and October 2021).
Total Cost: $2,140
Option 7-Gold sponsor
Trade Show Gold Sponsor (exhibit booth in prime location, recognition with logo in Expo promotions, attendees’ contact information, logo on Expo ticket, seminar or seminar sponsor at event, three ¼ page ads in the St. Louis Small Business Monthly.) (Ads must run in consecutive issues in August, September and October 2021).
Total Cost: $3,000
10’ wide x 8’ high pipe and drape booth
Booth includes an 8' skirted table, two chairs and a booth identification sign.
A variety of sponsorships are also available.
Tips & Hints for a Successful Exhibition
Determine with your managers and staff your objectives for the Expo. Some objectives might be: develop sales leads, demonstrate and introduce new products, enhance your company image, get customer feedback, or qualify a certain amount of new sales leads.
Coordinate your sales team and schedule shifts. Create enthusiasm for the show by establishing competition and bonuses. For example, reward the most sales, most appointments or best
Have at least one person from your booth meet all the other exhibitors at the show during slack periods — these could be your best customers.
Successful Booth Planning
Create an attractive, open and inviting booth. Don’t use the table as a blockade to keep customers out of the booth; you want them to feel welcome.
Be friendly and invite prospects in — this is your office on the days of the show.
Don't clutter your booth — choose the most important items from your store or product line. Be targeted in what you sell.
Prepare materials, giveaways and information for visitors to take with them. Start a dialog with visitors and explain what you are giving them.
The Art of Boothmanship
Dress appropriately — appearances are important as you represent your company.
Don't eat, drink or smoke in the booth. Would you do this during an important sales presentation?
Be friendly — not overly aggressive or rude (no headlocks on visitors, please).
Know your product and rehearse.
Promote Your Booth
Advertising and direct mail before, during and after the show can increase your Expo success.
Send personal invitations to your key and potential customers. At the very least, call them to say you'll be there with your latest products and services.
Be sure to send out your Expo admission tickets. Your customers will consider it a gift.
Remind your sales people to "talk it up” with customers. Post a notice in your store for your employees and customers.
Follow Up, Follow Up
To follow up, you must record your prospect's name, company, address and phone number. It’s also a good idea to add comments about your conversation as a reminder.
Begin following up immediately after the show. Don’t let your leads get cold. Be prepared to close the sale.
Be positive and a good neighbor.
Remember, enthusiasm is contagious!
Click Below To Register To Attend. The Event Is FREE And Open To The Public
Exhibit at the show. Booths are still available. Click here for booth information and pricing information.
7 Secrets To Writing Emails And Ads That Sell! - 10am-11am (Rooms 104-105). Click here for more information.